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RECIPTRD
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Text File
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1992-02-15
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3KB
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78 lines
RECIPROCAL TRADE AGREEMENT CONTRACT
This Agreement is between: Date______________
Station: _____________________
Address _____________________
_____________________
and
Company _____________________
Address _____________________
_____________________
Contact: _____________________
[Station] agrees to furnish to _________________ $
in Broadcast time (subject to station policy) to be entirely
run between ________________ and _________________. Minimum
to be run each month is________; maximum to be run each
month is ______________. Broadcast time will be charged at
_________ on Rate Card in effect when broadcast time is run,
and will be non-commissionable. Broadcast time accepted
under this Agreement is pre-emptible, without notice.
[Company] agrees to furnish to ________ $ in materials
or services as follows: [specify].
Value received in material or services will be determined by
_______________.
Each Party to this Agreement shall render to the other a
monthly Memo Invoice which will itemize time, material or
services used by the other Party. Failure to do so will
constitute failure to perform.
Buyer agrees that his purchase, and if permitted by this
contract, resale or assignment of the rights to broadcast
time purchased under this contract, is subject to the
station's right to pre-empt such time when the station
determines, in its absolute discretion, that each
pre-emption is necessary in order to fulfill its obligations
as a licensee under the Communications Act of 1934, as
amended; perform promises as to public service or
non-commercial broadcasting in accordance with undertakings
made by the station to Federal Communications Commission;
or substitute broadcast matter of National or Local
importance in the public interest. The station further
reserves the right to pre-empt time purchased under this
contract for any other reason, in its absolute discretion.
Continuation of 5041
Buyer agrees that any time re-sold or assigned by it to
advertisers, if permitted in this contract, will be resold:
(a) On terms prohibiting further sale or assignment of
the time, and
(b) Only after written notification to such advertisers
that all sponsors, products or advertising copy
submitted for broadcast by the station are subject
to approval or rejection by the station, in its
absolute discretion, and advertising time may be
pre-empted when the station determines, in its
absolute discretion, that such pre-emption is
necessary.
____________________ ___________________
By__________________ By_________________